Michael Crowl has spent more than 20 years building a career rooted in service, leadership, and purpose-driven decision-making. As President and CEO of UFCU, he leads one of Texas’ leading member‑owned financial institutions, serving hundreds of thousands of members and advancing a purpose of financial success.
Since joining UFCU in 2005, Crowl has risen through the organization in roles spanning finance, strategy, and member experience, ultimately being named President and CEO in 2022. Known for his people-first approach, he continues to guide UFCU’s growth by innovating with empathy and staying deeply committed to strengthening the communities it serves.